Does anyone actually remember “Hot Coffee” from back in 2004? You know… the “sex” mini-game (that had no nudity) in GTA San Andreas that you could only access it if you had the PC version of the game or an Action Replay for Xbox or PS2 and applied the mod? The one that had the media up in arms and resulted in a lawsuit? We all know that they settled, now the numbers are out for the settlement.
It was settled for $1.3 million in legal fees and a whole $30,000 to resolve all 2676 claims brought by people who purchased the game and were offended by the Hot Coffee content. Just to put that in persepctive, the game has sold 21.5 million units (that’s as of March 2008) making it one of the best selling games of all time.
All I can say is this:
Best. Advertising. Campaign. Ever.
Nikki Blight: is still trying to find that damn princess... when she's not writing fresh code for the217.com.
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the217
Buzz Magazine
Nikki Blight
is still trying to find that damn princess... when she's not writing fresh code for the217.com.